Beyond The Myth

Beyond the Myth for Vega Sicilia is a conceptual design exploration inspired by the heritage and prestige of the Vega Sicilia wine brand. I developed the design concept, focusing on translating tradition and legacy into a modern visual narrative.

The work included creating a refined visual direction that blends storytelling, luxury aesthetics, and brand essence into a cohesive concept. The goal was to reinterpret the myth and history behind the brand through a contemporary design lens.

Through this project, I focused on conceptual thinking and visual storytelling, building a sophisticated and atmospheric identity that reflects timeless quality and craftsmanship.